InCommOn is a non-profit organization promoting sustainable and participatory urban development as a solution to the problems of Greek cities.
FoodTreasure is the organization’s initiative to raise citizen awareness and participation in reducing and repurposing organic food waste.
We were asked to design a print book about the innovative FoodTreasure program. The end goal was to create an interactive educational tool that fully serves the initiative’s critical role in building a sustainable future for all.
To bring the InCommOn team’s vision to life, we chose a minimal design approach with a two-color palette in the illustrations and cover. Then, we used clear typography and simple imagery to let the reader focus on and interact with the written content (informational material, participatory exercises, etc.).
The result was a beautiful guidebook to organic waste management and circular economy. It’s a user-friendly manual with plenty of information and educational material, made for people who want to learn themselves or teach others how to practice the FoodTreasure motto: “waste less, treasure more.”
“The molivi design studio team breathed life into our words! They adopted our philosophy, values, and preferences into their work to give shape and color to our project! Our collaboration was more than excellent. It was an educational experience for all of us!”
Mara Angelidou | Director, InCommOn